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Otterbein University Joins #GivingTuesday Movement

November 18, 2015
Otterbein University

Westerville, OH—Otterbein University will join the national #GivingTuesday movement for the second year to encourage charitable giving this holiday season. This year’s #GivingTuesday event will be held on Dec. 1.

Otterbein sees #GivingTuesday as an opportunity to harness the collective power of Otterbein’s supporters to transform how people think about, talk about and participate in the giving season. Coinciding with the Thanksgiving Holiday and the kickoff of the holiday shopping season, #GivingTuesday inspires people to help create a better world by giving to the charities and causes they support.

For 168 years, Otterbein has been giving students the opportunities for service and hands-on experiences that help us stand out as a model community. In recognition of Otterbein’s 168 years of giving students a quality education, Otterbein is asking for 168 donors to make a gift on #GivingTuesday. In the spirit of the holiday season, a loyal group of donors has committed to match up to the first $10,000 on this day.

“As the retail industry has long benefited from seasonal shopping that symbolically starts with Black Friday—a day that has since inspired Small Business Saturday and Cyber Monday—#GivingTuesday serves as a celebratory day to jump start the giving season, when many make their holiday and end-of-year charitable gifts,” said Matthew D’Oyly, director of Otterbein’s Annual Fund.

According to Kathy Calvin, CEO of the UN Foundation, “#GivingTuesday is a counter-narrative to Black Friday and Cyber Monday because it reminds us that the spirit of the holiday giving season should be about community and not just consumerism. The most meaningful gift we can give our children, loved ones, friends and neighbors is the commitment to work together to help build a better world.”

For more information about Otterbein’s participation in #GivingTuesday, contact Matthew D’Oyly at mdoyly@otterbein.edu or 614-823-1963. 

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Jenny Hill
Director of Marketing and Communications
p/ 614.823.1284
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